






Harry Styles in a Gucci fever dream where fashion eats narrative for breakfast.
Ouverture of something that never ended follows Gucci's new collection presentation.
Costume
Every frame is a Vogue editorial screaming for attention.
Direction
Van Sant's ghost meets Michele's maximalist fever dream.
Cinematography
Shot on film like a memory of something that never happened.
Director
Alessandro Michele
Trivia, insights & behind the scenes